Green Light Distrikt is about entrepreneurship focused on the cleantech sector. GLD U provides cleantech courses . Edited by Chris Williams with frequent guest posts from friends, experts and industry insiders from clusters across the globe. Our goal is to provide a place where cleantech entrepreneurs in various clusters across the globe can learn from one another. Green Light Distrikt is creating the "Hitchikers Guide to Clentech" to provide a resource for cleantech entrepreneurs. Read more
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June 4th, 2010
There’s going to be a Green Jobs backlash. There…I said it. The manufacturing plant that closed up the road can’t be re-tooled over the course of eighteen months to magically employ the same number of people doing mythical ‘green’ things. Promising this to a community or a person that has been laid off is a recipe for disappointment and resentment and I expect some of those unrealistic promises will come back to bite people who made big promises. That’s the bad news – take some time to mourn the loss if you need it.
Once we get over that fact, we can move on to the good news: companies are hiring and there are more opportunities in renewables and energy efficiency than ever. The Great Recession that we’re either emerging from or still buried in has caused an subtle paradigm shift in employment in the construction industry that is not that complicated to understand once you see it. Consumer preferences are changing but companies are risk adverse, so there’s more contract work, lots of temporary positions, and entrepreneurship is a necessary option sometimes. The opportunities are there, they just aren’t packaged with a corner office and a pension.
I know many people who have gotten green jobs and there will be many, many more in the months and years ahead. So lets not let the inevitable Green Jobs backlash distract us from the exciting changes that are slowly but surely taking place.
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